2020
TACOTIME
About: a fast-food restaurant chain that has been proudly serving Mexican-inspired cuisine across the country since 1978, with its first location opening in Lethbridge, Alberta.
BRANDING
SIGNAGE
ANIMATION
PROJECT OVERVIEW
Developed a dedicated sub-brand, Burritoful Thursday, as part of a weekly specials campaign for TacoTime Canada.
The initiative included creating a unique visual identity and promotional assets tailored to highlight burrito offerings, drive customer engagement, and boost traffic on slower weekdays. By establishing a playful yet consistent sub-brand, the campaign reinforced TacoTimes' overall identity while giving customers a memorable reason to return each week.
LOGO DESIGN
The campaign is designed to build excitement and a sense of exclusivity around the Burritoful Thursday special menu.
Motivating both new and returning customers to visit on Thursdays. By combining digital marketing, in-store experiences, and community engagement, the initiative creates a synergistic effect that enhances brand visibility and strengthens customer appeal.
DIGITAL SIGNAGE
DIGITAL SIGNAGE
In-store digital signage was designed and deployed across all TacoTime Canada locations as a dynamic and engaging communication channel.
The displays were tailored to promote the Burritoful Thursday special offers in a visually compelling way, capturing customer attention at the point of purchase. By leveraging motion graphics and branded visuals, the signage not only highlighted weekly deals but also enhanced the overall dining experience, reinforcing brand consistency nationwide.
SOCIAL MDIA ADS
SOCIAL MDIA ADS
VEHICLE WRAP
VEHICLE WRAP
A custom van wrap design was proposed as part of a mobile advertising strategy, turning the vehicle into a high-visibility moving billboard for the Burritoful Thursday campaign.
The vibrant, branded graphics were designed to capture attention in public spaces, extend campaign reach beyond restaurant locations, and spark curiosity among potential customers. This approach transformed everyday urban traffic into an opportunity for continuous brand exposure and community engagement.
2020
TACOTIME
Hi, I am Rosa® I’m a passionate and innovative 3D designer with over a decade of experience in the field. My journey began with a fascination.
BRANDING
SIGNAGE
ANIMATION
PROJECT OVERVIEW
Developed a dedicated sub-brand, Burritoful Thursday, as part of a weekly specials campaign for TacoTime Canada.
The initiative included creating a unique visual identity and promotional assets tailored to highlight burrito offerings, drive customer engagement, and boost traffic on slower weekdays. By establishing a playful yet consistent sub-brand, the campaign reinforced TacoTimes' overall identity while giving customers a memorable reason to return each week.
LOGO DESIGN
The campaign is designed to build excitement and a sense of exclusivity around the Burritoful Thursday special menu.
Motivating both new and returning customers to visit on Thursdays. By combining digital marketing, in-store experiences, and community engagement, the initiative creates a synergistic effect that enhances brand visibility and strengthens customer appeal.
DIGITAL SIGNAGE
In-store digital signage was designed and deployed across all TacoTime Canada locations as a dynamic and engaging communication channel.
The displays were tailored to promote the Burritoful Thursday special offers in a visually compelling way, capturing customer attention at the point of purchase. By leveraging motion graphics and branded visuals, the signage not only highlighted weekly deals but also enhanced the overall dining experience, reinforcing brand consistency nationwide.
SOCIAL MDIA ADS
VEHICLE WRAP
A custom van wrap design was proposed as part of a mobile advertising strategy, turning the vehicle into a high-visibility moving billboard for the Burritoful Thursday campaign.
The vibrant, branded graphics were designed to capture attention in public spaces, extend campaign reach beyond restaurant locations, and spark curiosity among potential customers. This approach transformed everyday urban traffic into an opportunity for continuous brand exposure and community engagement.
2020
TACOTIME
Hi, I am Quinn® I’m a passionate and innovative 3D designer with over a decade of experience in the field. My journey began with a fascination.
BRANDING
SIGNAGE
ANIMATION
PROJECT OVERVIEW
Developed a dedicated sub-brand, Burritoful Thursday, as part of a weekly specials campaign for TacoTime Canada.
The initiative included creating a unique visual identity and promotional assets tailored to highlight burrito offerings, drive customer engagement, and boost traffic on slower weekdays. By establishing a playful yet consistent sub-brand, the campaign reinforced TacoTimes' overall identity while giving customers a memorable reason to return each week.
LOGO DESIGN
The campaign is designed to build excitement and a sense of exclusivity around the Burritoful Thursday special menu.
Motivating both new and returning customers to visit on Thursdays. By combining digital marketing, in-store experiences, and community engagement, the initiative creates a synergistic effect that enhances brand visibility and strengthens customer appeal.
DIGITAL SIGNAGE
In-store digital signage was designed and deployed across all TacoTime Canada locations as a dynamic and engaging communication channel.
The displays were tailored to promote the Burritoful Thursday special offers in a visually compelling way, capturing customer attention at the point of purchase. By leveraging motion graphics and branded visuals, the signage not only highlighted weekly deals but also enhanced the overall dining experience, reinforcing brand consistency nationwide.
SOCIAL MDIA ADS
VEHICLE WRAP
A custom van wrap design was proposed as part of a mobile advertising strategy, turning the vehicle into a high-visibility moving billboard for the Burritoful Thursday campaign.
The vibrant, branded graphics were designed to capture attention in public spaces, extend campaign reach beyond restaurant locations, and spark curiosity among potential customers. This approach transformed everyday urban traffic into an opportunity for continuous brand exposure and community engagement.